Eagle’s agency in Accra has been busy offering videos for various government agency’s in Ghana. The latest addition to our video portfolio is a 75 second explainer video for the Health Facilities and Regulatory Authority (HeFRA).
HeFRA’s mandate as an authority is to register, inspect and license all health care facilities in Ghana. Part of its communication strategy is to educate its clients on how to register with them.
Eagle was appointed again by HeFRA, because of our expertise, full-service video production offering, and our ability to work within client’s budget, and deadline.
Considering the amount of textual information that needed to be communicated in the video, the team proposed using animation for the video, laying emphasis on clarity and brevity on what is being communicated.
The video is being disseminated to HeFRA’s client’s various media platforms. According to the client, with the help of the video, they have seen an increase in the number of facilities applying to be registered.